Senior Digital Product Strategy & Execution Consultant

Wells Fargo is seeking a Digital Activation Strategy Manager to join the Wholesale Digital Activation Strategy team within Wholesale Digital Client Lifecycle Management. This position works closely within a product environment but does not have direct product ownership. Instead, the role focuses on shaping how digital capabilities are adopted and scaled across Wholesale clients. Success in this role requires a proactive mindset, strong problem‑solving skills, and the ability to influence outcomes across a matrixed organization.

About the Role

In this role, you will help identify and execute strategies that improve digital adoption, engagement, and self‑service for Wholesale and Institutional clients. Your day‑to‑day work will involve analyzing client behavior, usage data, and servicing interactions to uncover pain points and opportunities—especially across lending‑related journeys such as onboarding, servicing, and ongoing utilization.

You’ll partner with Digital Product Managers, Lending, Servicing, Sales, Operations, and Experience teams to influence priorities and support execution across multiple journeys. This role blends strategy and hands‑on execution, requiring comfort with ambiguity and the ability to turn insights into clear, actionable recommendations that move work forward.

Key Responsibilities

• Support digital activation strategies across Wholesale client journeys, with a strong focus on lending and credit-related workflows

• Analyze quantitative and qualitative data to identify adoption gaps, friction points, and operational opportunities

• Identify the data signals that matter and translate insights into recommendations that inform journey priorities and execution plans

• Influence product and journey decisions without direct ownership by aligning stakeholders and building strong partnerships

• Define and track activation success measures (e.g., digital usage, self‑service adoption, reduction in manual or servicing interactions)

• Collaborate cross‑functionally in a highly matrixed environment to deliver cohesive outcomes

• Communicate insights, progress, and recommendations clearly to peers and senior leaders

This role is a strong fit for candidates who:

• Enjoy solving complex problems without a defined playbook and working through ambiguity

• Are comfortable influencing outcomes through data, storytelling, and relationships

• Can move between big‑picture strategy and hands‑on execution

• Bring experience from business, lending, operations, servicing, analytics, or client‑facing roles

• Want to grow digital fluency while leveraging existing institutional and client knowledge

Required Qualifications

• 4+ years of digital product management experience, or equivalent experience, demonstrated through one or a combination of the following: work experience, training, military experience, education

Desired Qualifications

• 4+ years of experience in business, digital, strategy, operations, analytics, or related roles

• Understanding of products and journeys, such as payments, liquidity, lending, onboarding, and servicing

• Demonstrated experience working across multiple product journeys, influencing outcomes without direct product ownership.

• Experience supporting lending, credit, or Wholesale banking journeys

• Strong analytical skills with the ability to identify meaningful insights from data

• Demonstrated ability to operate effectively in ambiguous, matrixed environments

• Strong communication and stakeholder engagement skills

• Proficiency in Microsoft Excel and PowerPoint

Locations: 550 S Tryon; Charlotte, NC or 333 S Market Street; San Francisco, CA

Pay Range
 

Reflected is the base pay range offered for this position. Pay may vary depending on factors including but not limited to demonstrated examples of prior performance, skills, experience, or work location. Employees may also be eligible for incentive opportunities.

Benefits

Wells Fargo provides eligible employees with a comprehensive set of benefits, many of which are listed below. Visit Benefits - Wells Fargo Jobs for an overview of the following benefit plans and programs offered to employees.

• Health benefits
• 401(k) Plan
• Paid time off
• Disability benefits
• Life insurance, critical illness insurance, and accident insurance
• Parental leave
• Critical caregiving leave
• Discounts and savings
• Commuter benefits
• Tuition reimbursement
• Scholarships for dependent children
• Adoption reimbursement

Posting End Date:

*Job posting may come down early due to volume of applicants.

We Value Equal Opportunity

Wells Fargo is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other legally protected characteristic.

Employees support our focus on building strong customer relationships balanced with a strong risk mitigating and compliance-driven culture which firmly establishes those disciplines as critical to the success of our customers and company. They are accountable for execution of all applicable risk programs (Credit, Market, Financial Crimes, Operational, Regulatory Compliance), which includes effectively following and adhering to applicable Wells Fargo policies and procedures, appropriately fulfilling risk and compliance obligations, timely and effective escalation and remediation of issues, and making sound risk decisions. There is emphasis on proactive monitoring, governance, risk identification and escalation, as well as making sound risk decisions commensurate with the business unit’s risk appetite and all risk and compliance program requirements.

Applicants with Disabilities

To request a medical accommodation during the application or interview process, visit Disability Inclusion at Wells Fargo.

Drug and Alcohol Policy

Wells Fargo maintains a drug free workplace.  Please see our Drug and Alcohol Policy to learn more.

Wells Fargo Recruitment and Hiring Requirements:

a. Third-Party recordings are prohibited unless authorized by Wells Fargo.

b. Wells Fargo requires you to directly represent your own experiences during the recruiting and hiring process.